Understanding Croatian Wine with Cliff Rames

* Photo reposted with permission from Wines of Croatia 

(Reading Time: 7 minutes)

We first heard about Cliff Rames after watching an episode of Wine Library TV many years ago. While tasting through Croatia, we found the information on his website Wines of Croatia to be incredibly valuable. Recently, we got a chance to catch up with him and talk about his projects and Croatian wine as a whole. And in this interview article, Cliff shares his thoughts on this fascinating segment of the wine world.


Explore the Wines of Croatia with Cliff Rames


  •  How did you get into wine?

When I was a kid, I found an interest in food and had a dream of owning a cafe in an exotic place where I could cook and make people happy. In culinary school, I started learning about food and wine pairing. The more I explored, read, and learned, the more I became profoundly interested in wine. I still love to cook but would much rather serve cool wine than cook in a hot kitchen.

Eventually, it got to the point where every time I stepped into a wine shop, it’d took me three hours to emerge because I had to read nearly every single label in the shop in order to choose one wine for the evening. I still harbor the dream of owning a cafe, although it will probably be in Croatia and have more of a wine-bar theme.

  • Food and wine are a pair that seems to partake in a higher order of inevitability. We know you as the Wines of Croatia guy. What other regions do you enjoy drinking from?

I’m a wine lover–first. And I’m fascinated by the product of a place. When I taste a specific wine, I taste a certain place, which appeals to my sense of wanderlust. I was in France last year and fell in love with Chablis. I love the Finger Lakes region in New York, the Umpqua Valley in Oregon, the Mosel, the Mount Etna region in Sicily, and Tokaj. I could go on and on; every region has its unique nuances and charm that make wine so fascinating and appealing. It’s an endless journey.


“Tasting places through your glass is the wine experience.” – Cliff Rames

Cliff Rames the founder of Wines of Croatia. Croatian Wine Expert
Cliff Rames, the founder of Wines of Croatia


  • The more you learn, the less you know. We can relate to that especially when it comes to wine. What got you into Croatian wine?

My father is originally from a tiny island off the coast of Croatia. When I was 16, he asked if I wanted to see where he was from. Of course, I said yes. A few years later, he took me there and I had my first glass of Dingač, a 1983 vintage no less. I fell in love instantly. I proceeded to ask a ton of questions about Dingač but back then people in Croatia simply told me: it’s a wine, or it’s a grape, or that’s where the wine is from–nobody could give me a concise answer. Years later, I found out that Dingač is a place on the Peljesač peninsula and it became a mythical place to me.

After getting certified as a sommelier from the Court of Master Sommeliers, I decided to specialize in what I had a natural inclination towards, Croatian wine. I was looking around and found that there was no information on Croatian wine. I thought, “Well somebody has to do something about that!” I took it on as a crusade, a personal mission, and at times I felt like John the Baptist screaming into the desert.

  • And now your name is almost a synonym for Croatian wine! What can Croatian wine offer to the world?

So often well-made wines can transport you to a place and Croatian wines do that for me. There are about 130 indigenous varieties in Croatia, although perhaps only three dozen exist in commercial production. These grapes have funky names and make wines that taste like nothing else on earth. The trend in the wine world today is authenticity. People want food, wine, and stories that are real. Croatia can offer that. It is a magical place with some great stories to tell.

  • The movement towards authenticity has certainly opened up a new playground on the world stage for lesser-known wine regions, exotic wines, and artisanal wine producers. Has the Croatian wine wave caught on internationally or does it need a jolt?

I have been working on Wines of Croatia for ten years. There are a lot more Croatian wines available in today’s US market but not as many as I would like to see. I am a little disappointed but there are some talented importers bringing in some good stuff. The thing is that these importers are regional and don’t have the national outreach yet. Things are getting better but there is still a lot of work to do here in the USA.

  • For the benefit of wine travelers, would you tell us more about the major wine regions in Croatia and their differences?

Croatia is broken into four major regions: Istria & Kvarner, Dalmatia, Slavonia & Danube, and the Uplands.

Slavonia & Danube is a fantastic region, but often forgotten and overlooked. This is too bad because it is a fabulous wine-growing region. It offers the white grape Graševina which is an incredibly food-friendly grape. Graševina can manifest in so many different styles of wines–from sparkling to crisp and fresh dry wines; full-bodied and barrel-aged wines; sweet dessert wines; and even ice wines. It can wear almost every single hat in terms of wine style. There is also potential to make solid red wines in this region out of the varieties Frankovka, Zweitgelt, and Merlot.

The Uplands is a pastoral region behind the capital of Zagreb. It is quasi-alpine so you get cool climate wines. There are many light, fresh, and fruity white wines coming out of the region. And there is great potential for sparkling wines and ice wines over there too.

Istria has a tremendous food culture that plays off what goes on in Italy. It is called the “Tuscany of Croatia” because of the food, truffles, rolling green hills, and medieval villages with vineyards dotted in between. The white wine grape Malvazija (Malvasia) and red wine grape Teran are big there; those two varieties make very food-friendly wines that pair excellently with the wonderful local cuisine.

Dalmatia is really a great gift to Croatia as it is home to the largest number of indigenous grape varieties. What’s nice is the local grapes there are still in production whereas many indigenous varieties from other regions have been lost. The leading grape in Dalmatia is Plavac Mali, the offspring of Zinfandel. What is overlooked is the amount of great white wines available in the region particularly Pošip. There is a famous photo of Bono drinking Grk circulating on the web now. Unfortunately, wine made from the Grk grapes is so rare and the production is so small that we can’t have any hope that it will be a global sensation. But everyone who tries it loves it.

Bono, the lead man from U2, enjoying Croatian wine white.
Bono, the lead man from U2, enjoying a glass of Croatian white wine.


  • Oh yes, we love Grk too. It’s so hard to get that wine even in Croatia. So, who are some of your favorite producers in Croatia and why are they so special to you?

Wow, I hope I don’t get into trouble for leaving anyone out!

One of my all-time favorites and great friend is Alen Bibic. He’s forward-thinking and a pioneer in Croatia–he was one of the first to take international export seriously. His winery is also about thirty minutes away from where my father was born. My grandfather had vineyards close to Bibic’s and grew some of the same grapes like Babić and Debit which Alen champions.

There are a number of new, also forward-thinking winemakers like Bruno Trapan, Ivica Matošević, Moreno Degrassi, Moreno Coronica, and the Benvenuti brothers, as well as other guys up in Istria. The godfather of Istria for me is Giorgio Clai who makes amazing orange wine from Malvazija and big, delicious reds from Teran and Refosco.

Down in Hvar, there is a visionary winemaker called Andro Tomic who does a great job at harnessing indigenous varieties and making them approachable for those who are new to Croatian wines. In Slavonia, you have Vlado Krauthaker who is doing amazing things. A lot of winemakers in Slavonia are unsung heroes doing great work.

In the Uplands, Bodren is making some excellent ice and late harvest wines. Tomac is doing some amazing sparkling and amphora wines. Korak is making one of the finest Pinot Noir wines in Croatia and is a great guy with a strong-, signature- style of winemaking. 

  • We’d like to add on to your recommendation on Alen Bibic. We visited the Bibich winery several months ago and got to enjoy a wine-pairing lunch at his estate. It was arguably the best wine-pairing experience. The molecular cuisine, which Alen’s wife had prepared, elevated the wines to a whole new level of idyllic charm. The Bibich winery certainly sets the bar high for gastronomic tourism. Moving forward, what do you see in the trajectory of your projects on Croatian wine?

It’s been an interesting 10 years; most of the time it has been a one-man show. There have been various initiatives to get funding from various sources. I have conducted masterclasses and assisted with grand tastings here in New York City. I hope to collaborate with the Winemaker’s Association of Croatia in continuing these events.

The biggest challenge is sustaining the Wines of Croatia project without bankrupting myself. I have used my heart and passion to forward this project and realized that I need to monetize the website in order to move forward. The question is how to do that while maintaining the credibility, objectivity, and integrity of the information. I have some plans in the work and am re-launching the website soon, so we will take it from there.


Exotic Wine Travel’s Choice – Croatian Wine

Clai Ottocento Crni Berba Croatian Cult Wine
Clai Ottocento Crni 2013

This is the winery that Cliff claims to be the godfather of Istria. It is a red blend of Cabernet Sauvignon, Merlot, Teran, and a touch of Refosco. The grapes are farmed organically with biodynamic principles. The wine goes through spontaneous fermentation with natural yeast and long maceration.

A wine that will appease many people, this is for people who enjoy both fruit bomb and elegance. Dense and powerful in the mouth, and finishes with refinement; the rich flavors include black fruit, licorice, musky perfume, and earth. The long end palate is guided by a beautiful mineral characteristic and perked up by grippy yet easy-going tannins.

The Original Zinfandel from Croatia
Exotic Wine Travel YouTube Playlist: Croatian Wine
We also did a video featuring Clai’s wines below :

Warning: Matt uses one vulgar word in the video.

Croatian Wines are imported to the USA by Blue Danube Wines and Vinum USA and to the EU by Wine & More.

Disclaimer: The ideas expressed in this article are personal opinions and are not associated with any sponsors or business promotions.


Exotic Wine Travel
Exotic Wine Travel
Explorers of the lesser-known and exotic wine regions. Authors of the book Uncorking the Caucasus: Wines from Turkey, Armenia, and Georgia.

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